You bring the problem — leads going cold, hours lost to manual work, numbers nobody trusts. We solve it with AI and build the tool that runs it. In weeks, not months.
Plain language. Working software. No 6-month projects that go nowhere.
How we work
You see it working on your own data before you commit — and we stay on long after launch.
We sit with your team and map how the work really happens — where time is lost, where leads slip, where numbers go wrong.
A small working version on your own data — you watch it run on a real workflow first.
Evidence, not a pitchThe full tool — connected to the software you already use, with a person approving anything important.
We stay on after launch — monitoring, fixing, and improving while your team uses it daily.
We don't disappearOne problem solved, we move to the next. Every system makes the next one cheaper and faster.
What we do
Every engagement starts with your problem — these are the three engines we solve it with.
Software that does the repetitive work for you — and finishes the job, not just answers questions.
The engine behind your sales — foundation first, because AI built on messy data gives you confident nonsense.
One live view of your business instead of five spreadsheets that disagree.
Why us
Consultants leave you a slide deck. We leave you working software your team uses every day — we've shipped our own products and we run them in production.
A working version on your real data comes first. You decide with evidence, not a pitch.
You describe the problem in plain language. We handle everything technical — and report back in plain language too.
AI gets only the access it needs, a person approves anything important, and your data is never used to train public AI models.
The team
Founder
Zac works with you to define the problem — then his team of forward-deployed engineers builds the solution inside your business, and keeps it running.
In the agentic era, FDEs are the new builders. They work inside your workflow, connect your systems, and make the solution run in the real business — not in a slide deck.
The team comes from big tech. Our engineers have built at Amazon, Google, and Zoho, plus YC and VC-backed startups.
Small projects to the Fortune 500. In their previous organisations they've shipped everything from early-stage builds to enterprise programmes — including work for KPMG and General Motors.
FAQ
You bring a business problem. We find where AI genuinely helps, prove it on your real work, then build and run the software. You end up with a tool your team relies on — not a report.
No. We connect what you already use — email, spreadsheets, WhatsApp, your existing systems — and only replace what isn't earning its place.
Most projects aim for 10–20+ hours of manual work removed per week, faster response to customers, and numbers you can trust. We agree the success metric with you before building.
Weeks. The working version on your data comes early, so you're never paying for months of work on faith.
Yes. Minimum access, human approval on important actions, and your data is never used to train public AI models.
Fixed-price projects or a monthly plan — scoped honestly on a free call. If AI can't solve your problem, we'll tell you that too.
We took the traditional CRM — the one your team hates updating — and rebuilt it into a Sales OS: an AI agent keeps it clean, sends every follow-up, and tells you the next best move. It's live, and businesses run on it today.
Book a free call30 minutes. Free. Plain language. Walk out knowing whether AI can solve your problem — and exactly what it would take.
Book a free call